Media Centre: News Release

Neutralize search engine optimisation campaign short-listed for prestigious industry award
22nd February, 2008
Neutralize’s work for Just the Flight has been recognised with a nomination from the Revolution Awards 2008.
Search engine marketing agency Neutralize has been short-listed in the Revolution Awards’ Search category for its Search Engine Optimisation work for www.justtheflight.co.uk.
Just the Flight approached Neutralize with the desire to achieve first-page Google rankings and in-turn help improve the number of bookings their website received from natural search engines. Because of their complex, booking engine-driven website, and because they operate in one of the Internet’s most competitive markets, Just the Flight presented several exciting challenges for our search engine optimisation team.
The overall strategy encompassed enterprise SEO, link building, widgets and mobile search and Just the Flight have benefited from a significant increase in ROI.
The award judges primarily look at the “extent to which projects and campaigns have met client objectives” and the SEO project delivered by the Neutralize consultancy team and has resulted in a 600% growth in traffic for the Just the Flight.
This increase has delighted Just the Flight’s Technical Director Simon Goddard:
"Neutralize has been a first class partner and we have been delighted with the success that the SEO campaign has achieved. Natural search gives us a superior ROI to any other marketing activity and we will be continuing our relationship with Neutralize on a long term basis.”
The awards ceremony will be held at the Grosvenor House Hotel, Park Lane, London on March 7th 2008.
For more information please contact:
Lotte Mahon
Marketing Manager
0870 063 0707
lotte@neutralize.com
About Neutralize
Neutralize (*\*) is one of the UK's leading full service search engine marketing agencies, specialising in enterprise Search Engine Optimisation and advanced Pay Per Click Management. Neutralize have unrivalled experience in driving business success - in 2005 they were finalists for "Marketing Firm of the Year" in the UK Innovation and Growth Awards and placed 6th in the Deloitte Fast 50 business growth awards. Neutralize (*\*) was presented with the “Best Search Engine Optimisation Agency” at the 2007 Travolution Awards.
Neutralize is a Google Enterprise Professional Partner and a Google Adwords Qualified Company.
Neutralize (*\*) are dedicated members of the Nominet Steering Committee and Committee Members of the Search Marketing Association (UK).
Neutralize is part of notabene.net




