Lucy Cokes, Managing Director
In 1996 Lucy wrote a thesis about search engines while studying at King’s College London, and she hasn’t looked back since …
Lucy has spoken at a number of conferences on the topic of online and search marketing for UK Online for Business, Business Link, Internet World and the Institute of Direct Marketing (IDM). A mother of two, Lucy not only leads, organises and represents the company, she’s also responsible for setting its moral, environmental and business standards.
Edward 'Teddie' Cowell, SEO Director
Teddie got involved with the Internet in 1996 while working for MSN during the launch of Internet Explorer 3; the browser that led to the growth of the Internet as a consumer medium.
He then moved on to work for BNP-Paribas, the fourth biggest investment bank in Europe and, up until September 1999, specialised in Internet-based technology, the research of growth Internet businesses and business models.
Teddie keeps on top of developments in the industry and provides the company’s intellectual edge. He also leads the team of developers, project managers and enterprise search optimisers, and is a regular speaker at search engine marketing events.
Janine Laity, General Manager
Janine’s role is to drive and manage the expansion and growth of the company. She brings nine years’ project management experience to the business and has worked in a variety of sectors, from marketing and design to telecommunications and IT
Chris Dyer, Project Manager
Chris is responsible for managing client projects and overseeing the search engine marketing teams.
She has worked previously for leading design consultancies in the South West, is a member of the Chartered Management Institute and is PRINCE2 Certified.
Caroline Julyan, PPC Manager
Caroline has more than ten years’ experience in managing cross-platform marketing projects for clients from both the public and private sectors.
She’s fully trained in Atlas Search, is a member of the Chartered Institute of Marketing and oversees the PPC team of Google Accredited Professionals at Neutralize (*\*).
Andrew Thomas, SEO Manager
Andrew has an impressive IT background and over six years’ experience as a dedicated search engine optimisation expert. He is particularly experienced in optimising large, dynamic websites and has helped Neutralize win several awards through exceptional client ranking. Andrew oversees all SEO projects and manages the Neutralize linking team.
