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FREE Pay-Per-Click Management as a Valentines treat from Neutralize (*\*)


Love is reaching new heights this Valentines Day… at least for Search Engine Marketing agency Neutralize (*\*) who are offering UK businesses a months FREE Pay-Per-Click management trial.

Have you ever wondered if your Pay-Per-Click (PPC) campaign could be performing better with an outsourced agency? Top level SEM Neutralize have announced that until April 30th they are offering businesses a free months trial to find out for themselves.

The award winning agency are using the same PPC experts who manage Mamas and Papas, Classic Cottages, Hill McGlynn, Remind4u.com and MessageLabs campaigns to manage the trials which begin next month. Each closely monitored campaign will benefit from the latest bid-management software and bespoke toolsets that allow Neutralize a unique insight into performing keyphrases that deliver maximum return on investment at a low Cost-Per-Click.

"This trial provides a great incentive to businesses who have always considered outsourcing to an agency but were never convinced enough to bite the bullet", says Caroline Julyan, PPC Account Manager at Neutralize.

"We are confident that with our years of experience and highly effective bid-management software, those who participate in the trial will realise how much better their PPC campaign could be performing by outsourcing to Neutralize."

Businesses running in-house campaigns may on the surface seem to enjoy lower running costs, however they lack the bespoke toolsets and prioritised service that PPC agencies are provided with the major search engines. Together with overall better reporting and ROI analysis tools, agencies are constantly adjusting their campaigns and have the knowledge to respond to any data shifts, whereas many marketers may not.

On average agencies also achieve higher conversion rates for PPC, with an average of 6.8% and marketers achieving 5.4% (MarketingSherpa Inc., Buyers Guide 2007). It is here that PPC agencies make up for the cost of management fees and generate a better overall return-on-investment.

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About Neutralize
PR Contact: Tom Bennison
tom@neutralize.com
http://www.neutralize.com/freeppc
Tel: 0870 0630707

Neutralize (*\*) is one of the UK's leading full service search engine marketing agencies, specialising in enterprise Search Engine Optimisation and advanced Pay Per Click Management. Neutralize (*\*) have unrivalled experience in driving business success - in 2006 they were finalists for 'Best Search Campaign' in The Imperatives Digital Awards and placed 6th in the Deloitte Fast 50 business growth awards.

Neutralize (*\*) are dedicated members of the Nominet Steering Committee and Committee Members of the Search Marketing Association (UK).